From “aha” to “oh shit” we’ve shared it all

Real stories about founding, growing, and scaling a SaaS business.

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CEO
5,000,000+ readers

5,000,000+ readers

visited the Startup Journey

25,000+ comments

25,000+ comments

from Founders & CEOs

3,500,000+ shares

3,500,000+ shares

across Twitter, FB & LinkedIn

Our Top 40 Posts

A SaaS Startup's Journey to $100,000 a Month
5 Min read
120 comments
How We Got 1,000+ Subscribers from a Single Blog Post in 24 Hours
8 Min read
275 comments
Why I Walked Away From a $12M Acquisition Offer 18 Months After Our Startup's Launch
8 Min read
114 comments
Hiten Shah
“Impressive & insightful. Alex's startup journey is a must-read for anyone looking to grow their business online.”
Hiten Shah, Co-Founder & CEO of FYI
7 Lessons We Learned Going from Zero to $30k/Month in Under a Year
8 Min read
100 comments
What I Did When I Couldn't Find a Technical Co-Founder
7 Min read
80 comments
Too Many Startups Like Playing Startup
6 Min read
40 comments
What It's Like to Compete Against Goliath (And Why You Should Do It Anyway)
7 Min read
52 comments
It's Lonely Being a Solo Founder
7 Min read
77 comments
Why I Turned Down $5 Million in VC Funding
6 Min read
105 comments
What I Fear Most As a Founder
5 Min read
64 comments
3 Early Fails That Nearly Killed Our Startup
9 Min read
82 comments
5 Early Wins That Got Our SaaS Startup 1,000 Beta Users
6 Min read
57 comments
How We Grew Our Blog to 5,000+ Subscribers in Five Weeks
7 Min read
71 comments
How We Failed Our Way to a Day on the Front Page of Hacker News
6 Min read
64 comments
Why I Don't Stress Over Competition Anymore
6 Min read
58 comments
The Meltdown That Brought Our Startup to Its Knees for 15 Hours
8 Min read
50 comments
The 3 Deadliest Challenges of Scaling a Startup
8 Min read
48 comments
How We Got 2,000+ Customers by Doing Things That Didn't Scale
7 Min read
53 comments
Customer Development for Startups: What I Learned Talking to 500 Customers in 4 Weeks
10 Min read
46 comments
Metrics Are NOT the Only Thing That Matters in a Startup
6 Min read
42 comments
The 10 Essential Roles of a Startup CEO
6 Min read
32 comments
Behind the Scenes: How We've Built a $5M/Year Business in 3 Years With Content Marketing
10 Min read
29 comments
If You're Selling SaaS, Then You're Selling a Commodity
5 Min read
12 comments
How to Connect with Influencers and VIPs: The Exact Email Scripts I Use
5 Min read
20 comments
What to Do If You Didn't Get into Y Combinator
6 Min read
51 comments
How We Grew Conversions 100% by Rethinking Our Design Strategy
10 Min read
114 comments
4 Pros & Cons of Running a Remote Team (& How We Do It)
8 Min read
107 comments
A Hard Lesson I Learned About What's Really Important
4 Min read
76 comments
Real Wealth Is Not About Money
5 Min read
23 comments
How One Startup Grew From Zero to $100K in Monthly RevenueIn Only 11 Months
11 Min read
89 comments
26 Blogs That Helped Our Startup Grow From $0 to $100K in Monthly Revenue
8 Min read
97 comments
How We Got Our First 100 Paying Customers in 24 Hours
7 Min read
49 comments
How to Grow Your Business: Lessons from Zero to $100k/month in 2 Years
11 Min read
173 comments
How We've Reached More Than 1 Million People by Guest Blogging
5 Min read
80 comments
Why We Dropped 'Fun' as a Core Value
5 Min read
26 comments
8 Things Every Non-Technical Founder Should Know How to Do
9 Min read
79 comments
Founder's Depression Is Bullshit
5 Min read
22 comments
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